McNair yellowSquares Pty Ltd

About McNair yellowSquares Pty Ltd

McNair yellowSquares are a full service research firm, with our own call centre, online facilities, face-to-face interviewing, qualitative recruitment, moderation and a highly accomplished consulting team offering reporting, presenting, training and workshops.||We have no preference for one research method over another ensuring we always recommend the most effective and appropriate method or combination of techniques for our clients’ requirements. We consider our research design and process to be transparent enabling our clients to comprehend and replicate. We are experts in sampling and response rate management, recruitment services and data collection.||McNair yellowSquares has the capability to conduct quality research utilising any method or blend of methods for any audience at any time. McNair yellowSquares specialises in research amongst difficult to reach communities or markets including children and teenagers; Farmers; Small and Medium Enterprise Owners; Medical, C-Suite as well as research about communications, product and concept testing, social, medical and health. ||McNair yellowSquares is one of the leading Australian research groups conducting all types of media, social and marketing research. Our history goes back to the beginning of modern Market Research in Australia when Bill McNair initiated the first radio audience studies in 1934 and formally registered The McNair Survey in 1944.